I thrive at the intersection of data-driven insights and rapid iteration, turning usability studies into intuitive, engaging experiences. Adding joy through animation and interactivity is my sweet spot, and I love crafting designs that are a a breeze to use.
Creates and runs qualitative tests to observe user feedback
Analyzes user feedback to glean insights to inform design decisions
Creates website & app design concepts based on user feedback
Works with development team to ensure correct implementation of designs
Helps monitor analytics to track impacts of design enhancements
Translates business values into cohesive branding
Crafts responsive interface designs focused on engagement and conversion
Builds scalable, CMS-based websites optimized for usability and accessibility
Designed and developed client websites from conception to completion
Worked with clients to create unique logos & branding solutions
Ideated and designed ad creative for brand campaigns
Worked with Customer Experience team to wireframe user flows
Created competitive analysis on competing apps
Conceptualized logo and created brand style
Established brand voice and writing style
Created UI design library
Created UI components for interactive wireframes and prototype
Concurrently managed websites and digital properties of 12-16 clients
Conceptualized, coded, and deployed email marketing campaigns
Used design best practices to increase user traffic via Google Ads
Ensured website and advertisement compliance with major brands
Want to inquire about a project? Talk about video games? Critique my work? Use the form or my email below to do 2 of those 3 things.